The Business
Online courses package your expertise into structured learning experiences sold at $50-500 each. Platforms like Teachable, Udemy, and Kajabi handle hosting, payments, and delivery. The model is create once, sell indefinitely — a well-made course can generate passive income for years. Topics range from professional skills to hobbies, and the market is $400B+ globally.
How to Start
Identify a topic where you have genuine expertise and people are willing to pay to learn. Outline a 4-8 module course. Record using Loom or Camtasia ($200-300). Upload to Teachable ($39/month) or Udemy (free, they take a cut). Price premium on your own platform ($200-500) or volume on Udemy ($20-50 but higher traffic). Market through YouTube, social media, and email list.
Equipment Needed
- ▸Screen recording software
- ▸Microphone
- ▸Camera (optional)
- ▸Course platform (Teachable, Udemy)
- ▸Slide software
Licensing
None
Monthly Search Volume
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Revenue Calculator
“Online courses are the digital equivalent of writing a book, but with better economics. A $200 course sold to 50 people/month is $10K/month in mostly passive income. The key is choosing a topic with proven demand and creating genuinely useful content.”
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